Dramaquill's All Things Writing

July 30, 2013

Writing Advice: Questions from my Readers Part One

I’ve had a few questions submitted since I posted on the 26th, so here’s my first Q & A…

Question:   I’d like to know more about how you’ve done marketing. Book signing (check). Um… what else?

Answer:  First of all let me thank you for reading through my blog and seeing that I did cover some marketing strategies in my book signing post.  But you are right – what else can and should a writer do?

Here are some of my strategies…

  1. Post on social media (Note:  This doesn’t mean spamming your contacts with daily rants about buying your book.  Post about your creative journey.  Post about books or authors you enjoy.  Make your posts interesting and entice readers to follow you because they enjoy your content.)
  2. Join sites specific to writers and readers (StumbleUpon/SheWrites/Goodreads)
  3. Ask people who’ve read your book to post reviews online where your book is being sold.
  4. Google book review sites and ask to have them review your book.
  5. Make postcards and take them with you everywhere.  You never know who you might meet that would be interested in checking out your book.  (Vistaprint is a great online source for authors on a tight budget.)
  6. Send out a press release to announce your book coming out (both in your physical location and online)
  7. Talk to your local librarian about doing a workshop and/or having your book added to their catalogue.
  8. Ask your writing friends, critique group, business associates etc. to help promote your book to their circles.  Perhaps you can give them a free copy for doing so and also some bookmarks or postcards to hand out.
  9. Offer to speak at book clubs or in schools or even private clubs.
  10. Read and post in online discussion boards.

Those are my most popular ways of promoting and marketing my book.

This reader also asked:

And when do your rights revert back to you if your publisher doesn’t put the book in print? And if/when they do, will you self-publish?

What a great question.

I signed a 3 year contract with my publisher.  At the end of that time, I will have to make the decision whether or not to keep my book with that publisher or try to get it into print with someone else.  I don’t think I’d self publish but I have been toying with the idea of starting my own publishing imprint as another part of my business so we’ll see when the time comes.


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